URICA - Creator’s latest new client

Friday 23rd January 2015

We’re delighted to announce that we have started a partnership with URICA Ltd.

URICA are a government-backed global early payments network for small / medium-sized enterprises (SMEs). It enables SMEs to get their invoices paid early, while allowing their customers longer payment terms, eradicating cashflow problems. They do this without the need for debt, security or personal guarantees. And at the same time it provides their customers with a strengthened supply chain and an opportunity for extended credit.

It’s a new way of doing business, and we can thoroughly recommend their services. In fact we do more than recommend – Creator are a client of URICA’s. They asked us for testimonial, which Finance Director Neil Jarrold was only too pleased to give - you can read it here.

We’ll be working with URICA to help them better understand and connect with their existing and new customers. To get things started, we needed to spread the word! We developed a prospecting campaign, targeting key SME financial decision makers in the UK. We designed a series of 3 benefit-led emails – each with a different theme, and given credence through the use of customer testimonials to entice the recipient to want to find out more.

Coupled with URICA’s unique and attention-grabbing brand identity, we have already created impact with open rates far exceeding expectation.

We’re delighted to have URICA on board, and we’re looking forward to a long and successful partnership.



Creator are one of the UK’s fastest growing digital agencies, boasting major national and international brands as our clients. We are experts at direct response marketing in a digital world.

Our experienced team of over 130 people are leaders in creating, measuring and monitoring eCRM programs supported by websites, apps and social media. We're ideas led, passionate and driven by success for international clients in telecoms, pharmaceutical and travel, creating, managing and measuring over 3 billion multi-channel digital customer engagements a year to drive revenue for our clients.